---
title: Liftoff 2020 Mobile App Trends Report
image: https://info.liftoff.ai/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/2020-mobile-app-trends-report-featured-kr.jpg
---

![logo_white](https://info.liftoff.ai/hubfs/2022/Logo/logo_white.svg "logo_white")

![liftoff-logo-blue](https://info.liftoff.ai/hs-fs/hubfs/liftoff-logo-blue.png?width=560&name=liftoff-logo-blue.png "liftoff-logo-blue")

- [We're Hiring!](https://liftoff.io/company/careers/)
- [Solutions](http://liftoff.io/why-liftoff/)
- [Product](http://liftoff.io/product/) 
    - [Overview](https://https://liftoff.io/product/)
    - [Acquisition](https://liftoff.io/product/#acquisition)
    - [Re-Engagement](https://liftoff.io/product/re-engagement/)
    - [Analytics](https://liftoff.io/product/#analytics)
    - [Dynamic Ads](https://liftoff.io/product/dynamic-ads/)
    - [Fraud Prevention](https://liftoff.io/product/mobile-ad-fraud/)
- [Resources](http://liftoff.io/resources/) 
    - [Case Studies](http://liftoff.io/resources/#casestudies)
    - [Events](https://liftoff.io/company/events/)
    - [Guides & Reports](http://liftoff.io/resources/#downloads)
    - [Mobile Heroes](http://heroes.liftoff.io/)
    - [Videos](http://liftoff.io/resources/#videos)
    - [Webinars](http://liftoff.io/resources/#webinars)
    - [Podcasts](https://liftoff.io/resources/#podcasts)
- [Heroes](http://heroes.liftoff.io/)
- [Blog](http://liftoff.io/blog/)
- [Get Started](https://info.liftoff.io/get-started)

- [We're Hiring!](https://liftoff.io/company/careers/)
- [Why Liftoff](http://liftoff.io/why-liftoff/) 
    - [Overview](https://liftoff.io/why-liftoff/)
    - [Liftoff for Shopping Apps](https://liftoff.io/why-liftoff/shopping-apps/)
    - [Liftoff for Subscription Apps](https://liftoff.io/why-liftoff/subscription-apps/)
- [Product](http://liftoff.io/product/) 
    - [Overview](https://https://liftoff.io/product/)
    - [Acquisition](https://liftoff.io/product/#acquisition)
    - [Re-Engagement](https://liftoff.io/product/re-engagement/)
    - [Analytics](https://liftoff.io/product/#analytics)
    - [Dynamic Ads](https://liftoff.io/product/dynamic-ads/)
    - [Fraud Prevention](https://liftoff.io/product/mobile-ad-fraud/)
- [Resources](http://liftoff.io/resources/) 
    - [Case Studies](http://liftoff.io/resources/#casestudies)
    - [Events](https://liftoff.io/company/events/)
    - [Guides & Reports](http://liftoff.io/resources/#downloads)
    - [Mobile Heroes](http://heroes.liftoff.io/)
    - [Videos](http://liftoff.io/resources/#videos)
    - [Webinars](http://liftoff.io/resources/#webinars)
    - [Podcasts](https://liftoff.io/resources/#podcasts)
- [Heroes](http://heroes.liftoff.io/)
- [Blog](http://liftoff.io/blog/)
- [Get Started](https://info.liftoff.io/get-started)

![](https://info.liftoff.ai/hubfs/menu-icon-1.png)

# 2020**년 모바일 앱 트렌드 보고서**

## 사용자 확보 트렌드 및 벤치마크

2020년 모바일 앱 트렌드 보고서는 업계 주요 트렌드를 벤치마킹하고 싶은 마케터라면 반드시 읽어봐야 할 자료입니다. 이 모바일 앱 업계 분석 자료에는 풍부한 인사이트와 전문가의 의견이 담겨 있어 마케팅 역량을 향상하는 데 도움이 됩니다. 유용한 인사이트를 얻고 2020년 앱 경제를 형성한 주요 트렌드에 대한 귀중한 정보를 얻어가시기 바랍니다.

데이터 출처:  
![appsflyer](https://info.liftoff.ai/hubfs/Logos/appsflyer.svg) ![app-annie](https://info.liftoff.ai/hubfs/Logos/app-annie.svg) ![adjust-FFFFFF](https://info.liftoff.ai/hubfs/Logos/adjust-FFFFFF.svg)

### 보고서를 읽으려면 양식을 작성해주세요.

![report-2020-mobile-app-trends-phone](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/report-2020-mobile-app-trends-phone.png?width=423&name=report-2020-mobile-app-trends-phone.png "report-2020-mobile-app-trends-phone")

## 보고서의 주요 내용:

- 앱 경제의 변화에 대한 간략한 정보
- 200여 명의 앱 마케터를 대상으로 한 COVID-19 및 IDFA 설문조사 분석
- 사용자 확보 트렌드 및 시즌별 트렌드 (독점 공개 자료)
- iOS와 Android의 주요 차이점
- 업계 최고 마케터의 의견

![landing-graph-ko](https://info.liftoff.ai/hs-fs/hubfs/landing-graph-ko.png?width=525&name=landing-graph-ko.png)

 

보고서는 [한국어](https://info.liftoff.ai/ko/2020-mobile-app-trends-report), [중국어](https://info.liftoff.ai/zh-hans/2020-mobile-app-trends-report), [영어](https://info.liftoff.ai/2020-mobile-app-trends-report), [포르투갈어](https://info.liftoff.ai/pt-br/2020-mobile-app-trends-report), [스페인어](https://info.liftoff.ai/es/2020-mobile-app-trends-report), [일본어로](https://info.liftoff.ai/ja/2020-mobile-app-trends-report) 제공됩니다.

## 보고서의 근거 자료:

- ![iconreportbased-apps-2593f8](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/iconreportbased-apps-2593f8.jpg?width=135&name=iconreportbased-apps-2593f8.jpg)
  
  앱 1,051개
- ![iconreportbased-impressions-2593f8](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/iconreportbased-impressions-2593f8.jpg?width=135&name=iconreportbased-impressions-2593f8.jpg)
  
  6,230억 회의 노출수
- ![iconreportbased-clicks-2593f8](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/iconreportbased-clicks-2593f8.jpg?width=135&name=iconreportbased-clicks-2593f8.jpg)
  
  88억 회의 클릭 수
- ![iconreportbased-installs-2593f8](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/iconreportbased-installs-2593f8.jpg?width=135&name=iconreportbased-installs-2593f8.jpg)
  
  3.81억 회의 설치
- ![iconreportbased-firstevent-2593f8](https://info.liftoff.ai/hs-fs/hubfs/Reports/2020/2020%20Mobile%20App%20Trends%20Report/iconreportbased-firstevent-2593f8.jpg?width=135&name=iconreportbased-firstevent-2593f8.jpg)
  
  4.78억 회의 첫 이벤트

© 2026 [LIFTOFF](https://liftoff.io/) • [PRIVACY POLICY](http://liftoff.io/privacy-policy/) • [TERMS OF SERVICE](http://liftoff.io/terms-of-service/) 

![](https://px.ads.linkedin.com/collect/?pid=43142&fmt=gif)